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Why Partner with OSF?
Ontario Sheep Farmers (OSF) is the unified voice of Ontario’s 3,000 sheep producers, representing a $100 million farm‑gate industry that contributes more than $200 million to Canada’s GDP and supports over 3,600 jobs. In 2025, OSF proudly celebrates 40 years of advancing the sheep, lamb, and wool sectors through strong advocacy, producer education, and strategic promotion.
OSF is also leading several new initiatives designed to strengthen the sector and increase domestic production. Our goal is ambitious—growing Ontario’s lamb supply by 50% by 2040 and we are energized by the opportunities this growth will create for every Ontario sheep farmer.
By sponsoring OSF, your business gains direct access to decision‑makers, visibility across trusted industry platforms, and alignment with a growing agricultural sector committed to innovation and prosperity
OSF Impact Highlights (2024-25)
Advocacy Success:
- Secured a $100M increase to Ontario's Risk Management Program (phased in 2025-2027)
Education & Training:
- Launched a new cohort of the Master Shepherd's Course (18 participants across Canada & US);
- Ran a fecal egg count and animal welfare training; and hosted seminars for agricultural lenders
Industry Engagement:
- First ever Field Day drew 300+ attendees and 41 exhibitors
- Dairy Sheep Symposium continutes to grow in populariry, with over 80+ attendees annually
- Partnered with Farm & Food Care for consumer outreach, including VR farm tours
- Royal Agricultural Winter Fair exhibits
Marketing Reach:
- Social media campaigns generated 2.7M impressions and 3,777 clickthroughs
- Ontario Sheep News (2,400-2,500 copies per issue) distributed quarterly to producers and industry stakeholders
- Flock Talk Podcast aired 75 episodes with 3,934 listens and 2,200 YouTube views
- The Messenger Newsletter reaches 1,788 subscribers with a 47.6% open rate
Ontario Sheep Farmers held its first-ever Policy Day AGM, a highly successful event that brought together more than 82 engaged delegates. Their insights and participation played a key role in shaping OSF's growth strategy and advancing the sector's long-term plan to meet 50% of Ontario's lamb demand by 2040
Why It Matters
Partnering with OSF means more than visibility—it’s about supporting the growth of Ontario’s sheep industry.
Your sponsorship helps fund advocacy wins, producer education, consumer outreach, and research that
strengthens the sector for the future.
For more information contact
Michael Richards
Sales, Sponsorship & Tradeshow Coordinator
mrichards@ontariosheep.org
Thank you to Our 2026 Sponsors
Guardian Sponsors
Leader Sponsors
Collaorator Sponsors
